This means that the focus is not providing you with a good product but instead on providing the advertisers access to a good product, your money. Basically, what this means is that what free VPNs like Betternet sell is your data. It’s very common to hear people say that when you use a free VPN, you are the product.
It is designed to help add servers and provide the highest quality service for users. This service was created to cover expenses that the free service was not covering. Interestingly, Betternet recently unveiled its “ premium version ”. They also claim that their purpose is not to make a profit, but it is to simply cover their maintenance costs. They promise to keep their service free forever thanks to the support and loyalty of their clients. The users install the recommended apps, and Betternet is able to keep the lights on. Betternet claims that this model is working well for them.
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